What makes great brands?

Effective brand activation

bran(d)t is Brant Emery, an independent brand specialist who focuses on brand communication and activation. With over 15 years of experience in marketing and communications across b2b and b2c, Brant can help you design and build a truly engaging brand.

A simple 3 stage approach

trian

 
 

find

Discover the best brand strategy for you.
brand workshops – market research – performance audits – brand gap analysis – board level brainstorms

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Suitsupply


Helping Suitsupply’s mobile product team refine their proposition for The Box Office through brand discovery sessions.
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Text to Change


Guiding the founders through a renaming process for this pioneering mobile communications provider for NGOs.
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PA Architects


Guiding this Rotterdam based architect bureau through creating a new brand, business model and positioning.
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“I would recommend Brant to anyone who is in need of a strategic thinker who takes any idea to the next level… he manages to pinpoint challenges and turn them into tangible concepts with a critical eye on the business.”Sandra Karis, Intrapraneur, SuitSupply

Make

Build your brand identity.
coaching – brand strategy – styleguides – visual identity – naming – positioning – website development – go-to-market planning

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It’s never too late to build a better brand.

From startups to established companies, a fresh bran(d)t strategy delivers immediate and tangible business results. Refocus your resources, discover new opportunities, outshine your competition, connect to your community, and uplift your enterprise to an emotionally-engaging brand. Brand discovery workshops (BrandStorms) and guided sessions yield this and more.

Elsevier


Helping new division Elsevier Pharma Solutions develop their positioning and value proposition. Brand workshops and activation campaign, including sales support. Read more.

Nikon


Social media strategy retainer. Year long placement working with Blast Radius to implement Nikon’s new social media strategy across 27 European countries. Read more.

 
 

Activate

Integrated brand campaigns.
websites – communications – content creation – social media management – direct marketing – copywriting – media relations – events – mentoring

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Make your brand work for you.

The most difficult part of branding is getting the right tactical plan that ensures your brand persona is consistently, compellingly, and clearly communicated and ties through to brand experience and loyalty. Making your brand work better for you requires creative iteration, through-the-line expertise, and an evidence-based focus. Read more.

“Brant is someone you can rely on.
He brings energy, innovative ideas and great thinking to the table.” Iris Kisjes, Senior Manager Corporate Relations, Elsevier
Client Cases
Social Media Mentoring

Coaching Raibu, an Amsterdam-based fashion boutique, in creating their own unique social content and strategy. Read more.

Brand Value Activation


For Elsevier’s global journals division, devised a system to express product strengths and attract valuable new authors. Read more.

winning media coverage


Won feature coverage in top design media for Tjep. & Dutch DNA for launch of new collection at the 2013 Milan Design Fair. Read more.

Get in touch

Interested in hearing what I can do for you? Drop me a line for a free consultation.

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Amsterdam